Job Description
Job Description
We are seeking a results-driven Digital Marketing Lead to oversee and execute marketing initiatives across a diverse portfolio of products, with a strong focus on AI-based solutions. You will be responsible for building and leading digital marketing strategies that drive user acquisition, product awareness, and growth across all relevant channels.
This is a strategic and hands-on role that requires creativity, analytical thinking, and a strong understanding of digital platforms.
Responsibilities:
- Develop and implement multi-channel digital marketing strategies for various AI and tech-based products
- Manage and optimize Google Ads, social media ads (Meta, LinkedIn, TikTok, etc.), and other paid media campaigns
- Identify and test new marketing channels to promote products and maximize ROI
- Collaborate with designers, developers, and product managers to align marketing initiatives with product goals
- Analyze performance data and generate reports to inform decisions and optimize campaigns
- Oversee SEO/SEM strategies, website performance, and conversion rate optimization
- Manage marketing budgets and allocate resources effectively
- Build landing pages and sales funnels (working with no-code/low-code tools if needed)
- Lead the creation of compelling content across digital platforms
- Stay up-to-date with digital marketing trends and AI-related technologies
Requirements:
- 3+ years of proven experience in digital marketing, preferably in tech, SaaS, or AI space
- Strong command of Google Ads, Meta Business Suite, and other ad platforms
- Experience with website builders (e.g., WordPress, Webflow, Framer) and analytics tools (Google Analytics, Looker Studio, etc.)
- Ability to work across multiple projects simultaneously with excellent time management
- Data-driven mindset with a strong focus on KPIs and growth metrics
- Proactive, independent, and highly creative thinker
- Knowledge of AI products or interest in emerging technologies is a strong plus
Nice to Have:
- Experience with no-code/low-code tools
- Familiarity with A/B testing, lead generation funnels, and email marketing automation (e.g., Mailchimp, ActiveCampaign)
- Graphic design or video editing skills for ad creatives
What We Offer:
- Competitive compensation
- can provide with
- Flexible remote work environment
- The opportunity to work on cutting-edge products in AI and tech
- Fast-paced, entrepreneurial team culture
- Room to grow and lead your own team as the company scales
- Optional accommodation support — we can provide housing for qualified candidates relocating for this role
- Optional accommodation support — we can provide housing for qualified candidates relocating for this role
Optional accommodation support — we can provide housing for qualified candidates relocating for this role